Bio

I’m a filmmaker, producer, and photo/video professional with over a decade of experience crafting high-impact content for brands like Marc Jacobs Beauty, True Botanicals, Molekule, Madison Reed, Sephora, Lowe’s, Walmart, Ulta, and FedEx. I’ve worked across in-house teams, agencies, and production companies, balancing creative vision with operational expertise.

Equally drawn to analog craftsmanship and emerging tech, I shoot on film while also embracing AI-driven workflows. As an early adopter of tools like Runway, MidJourney, Sora, and Adobe’s AI features, I explore how generative tech can enhance — not replace — human creativity, streamlining production and unlocking new storytelling possibilities.

With an end-to-end production background, I thrive in fast-paced environments, developing concepts, leading shoots, and shaping post-production with a meticulous eye for detail. My approach blends a director’s instincts with hands-on creativity, ensuring content is not just visually striking but deeply engaging. I believe visual storytelling — whether through film, photography, or new mediums — has the power to evoke emotion, spark empathy, and challenge perspectives. At its best, it educates, inspires, and connects, and I strive to create work that does just that.

Interests

Film photography

World cinema

Vinyl records

Digital media

Skills

Video Production & Creative Direction

• End-to-end video production (pre-production, production, post)

• Creative strategy & content ideation

• Storyboarding & shot planning

• Budgeting & production logistics

• Directing talent & crew management

• Interview & documentary-style filmmaking

Cinematography & Camera Operation

• Digital cinematography (DSLR, mirrorless, and cinema cameras)

• Lighting design & setup (studio & natural light)

• Composition & visual storytelling

• Gimbal & handheld shooting techniques

• Drone operation & aerial cinematography

Post-Production & Editing

• Advanced video editing (Adobe Premiere Pro, Final Cut Pro)

• Motion graphics & animation (Adobe After Effects)

• Color grading & correction (DaVinci Resolve, Lumetri)

• Sound design & audio mixing

• Asset management & workflow optimization

Photography & Digital Imaging

• Portrait, product, and lifestyle photography

• Film photography & darkroom processing

• Retouching & compositing (Adobe Photoshop, Lightroom)

Project & Team Management

• Creative team leadership & cross-functional collaboration

• Agile project management & workflow optimization

• Vendor negotiation & production scheduling

• Brand storytelling & content marketing integration

Emerging Tech & AI-Driven Tools

• AI-powered video & image generation (Runway, Midjourney)

• Generative AI for creative workflows (Adobe Firefly, Luma AI)

• VR/AR production techniques

• Digital asset management & cloud-based collaboration